For over three decades, Fully Equipped has established itself as a leader in the vehicle accessories and fit-outs sector, catering to a diverse clientele ranging from individual enthusiasts to large corporate fleets.
Originating as a family-owned business in Hamilton, Fully Equipped has expanded its reach both nationally and now across the ditch, while maintaining a commitment to quality and innovation. Their comprehensive range of products caters to both individual and business needs, distinguishing the company in a competitive market.
“We manufacture and supply lots of the canopies for vehicles direct off the wharf, so they’re fitted out before they go to the dealers,” says Jason Lock, Sales and Marketing Manager. Adding, “we fit out for lots of dealers, and we do lots of fleets and retailers as well.”
The Canopy manufacturing processes at Fully Equipped are grounded in precision and consistency. Operating from Hamilton, the company handles production from scratch, ensuring quality control through every step. With an in-house facility capable of customisation, including colour-matching and gel coat applications, quality and customer satisfaction are always at the forefront.
They have long been associated with high-quality canopies and deck liners that enhance the utility of vehicles, however, Fully Equipped also offers an extensive variety of products and services, including, roof racks, protection products, towing products, and all- encompassing electrical systems. “We’re all about the integration of utes and making them work, so we have all the accessories to go on them as well.” says Jason. Adding “we develop and specify our own roof rack systems through Rola Roof Racks out of Australia, also part of the Amotiv Group.”
A key differentiator for Fully Equipped is their extensive network of suppliers across the Amotiv Group and long term industry leading brands, which allows for rapid delivery and installation of accessories and fit-outs. This advantage, combined with their capability to provide complete vehicle solutions, supports their mission to ensure speed to market and high customer satisfaction.
“Say you came with a 2001 Hilux with your serial number on the crown canopy. We can actually go through, pull out the build sheet for it, that’s all on file. We can tell you who fitted it, who built it, even what lock number,” Jason proudly states.
The client base served by Fully Equipped ranges from individual vehicle owners to large corporate fleets, a testament to their adaptability and wide-ranging expertise. The company’s commitment to innovation is evident as they prepare for the future of the automotive industry, focusing on adaptations for electric vehicles and auxiliary power systems.
In essence, Fully Equipped represents a holistic approach to vehicle enhancement. By providing “Complete Vehicle Solutions” that are innovative, functional, and integrated, Fully Equipped ensures that every vehicle they touch is transformed into a tool of greater capability and versatility. As the automotive landscape continues to evolve, Fully Equipped remains committed to leading the charge, embodying adaptability, quality, and customer satisfaction.
