Volkswagen Passenger Vehicles achieved its greatest month of car sales in its history during March – selling 528 motor vehicles nationwide.
The record monthly sales volume – representing a 5.5% market share – was driven by outstanding sales performances of Volkswagen’s two latest models launched to market, the all-new Golf 8 and the new Tiguan Facelift.
Greg Leet, Volkswagen New Zealand’s General Manager of Passenger Vehicles, says both these flagship models exceeded expectations, achieving more than 150% of their usual monthly sales averages.
“Throughout March, Golf 8 recorded 161% of its recent monthly sales volume average and the Tiguan Facelift achieved 145% of its recent monthly sales volume average as well.”
Leet says even taking into account that the Golf 8 represents the greatest leap forward since the iconic model launched more than 45 years ago, and Tiguan being Volkswagen’s most popular selling car worldwide, these are still exceptional results.
“While we will continue to do all we can to replicate these sales targets in coming months, Volkswagen New Zealand’s focus for 2021 will also shift to aftersales products to ensure servicing flexibility for our valued customers, as well as looking ahead to complement our launch line-up of performance R models this year - Golf R, Tiguan R and Touareg R.
“The Touareg R will very much be the performance brand-shaper, and we’re excited to demonstrate this highly anticipated performance model when it arrives in New Zealand as a plug-in hybrid vehicle, PHEV.”
Leet says Volkswagen remains committed to sustainability and its future electric vehicle roadmap is paving the ‘way to zero-emission’ mobility for everyone. Globally by 2025, at least 1.5 million electric Volkswagen cars are to be sold.