Automobiles Peugeot has previewed the all-new 508 ahead of its public debut at the Paris Motor Show in October, with an anticipated on-sale date in Europe at the beginning of 2011. 
As a successor to the 407 sedan and Touring – both of which are now in run-out since the cessation of production - Peugeot Australia has announced that the new 508 will be unveiled to the public at the 2011 Melbourne International Motor Show and will feature EURO 5 standard HDi turbo-diesel engine derivatives. Furthermore, the innovative Hybrid4 variant – with 147kW of power, emissions of just 99 gm/km of CO2 and all-wheel drive potential - is also under consideration for this market.
With the 508, Peugeot reaffirms its ambitions for one of its traditionally strong market segments - the large touring car segment. Each model in the “40X” and “50X” series has left an indelible mark in its time.  Through its elegant exterior design – reflecting great strength, balance and timeless grace - the 508 reveals the evolution of the Marque’s stylistic codes first unveiled on the SR1 Concept Car.
Under the bonnet, the 508 benefits from engines that are particularly well positioned in their categories in terms of performance and responsiveness, where they meet tough fuel consumption and CO©ü emission targets.
The 508 will available in two body styles: the sedan (with a length of 4.79 m) and the Touring wagon (4.81 m). Peugeot Australia anticipates that the 508 sedan will be launched ahead of the Touring version, with the latter extending the range towards the end of 2011. Pricing and specification for both New Zealand and Australia will be confirmed at the time of local launch.